Here is a marketing strategy you don't see everyday. Believe it or not but it works.
If you can't be the best at something why not just go ahead and be the world's worst? Both will get you recognition and both are making a statement. Don't just try and be good. Be the best or in this case the worst.
(Thanks to Kenny Conley for sending these signs in. Visit his site here.)
June 17, 2009
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